Understanding the audience is an essential part of storytelling. Telling a great story to the wrong audience can make the story fall flat. The author of a transmedia project needs to identify who the audience for that project is and what its characteristics are. With this information in hand, theContinue Reading

Rather than trying to include a bibliography of citations in the individual posts on this blog, I’ve decided to list the entire bibliography here. In addition to referencing individual aspects of the blog posts, this bibliography can provide a useful guide to literature relevant to transmedia narratives. Aarseth, E. (2004).Continue Reading

The structure of a story has a significant impact on how users extract meaning from it. By controlling the order in which information is presented to the reader, by providing or withholding pieces of information, the author is able to affect the extent of the reader’s involvement and how theContinue Reading

One of the biggest challenges in writing for transmedia narratives is figuring out how to handle the contradiction between the inherently linear nature of narratives and non-linear nature of transmedia. Understanding temporal ordering as it relates to narrative design is an important aspect of the overall transmedia narrative design process.Continue Reading

The term “fictional world” is sometimes used to describe the “universe” within which a transmedia narrative is set (Dena, 2009, p. 21). The term “storyworld” has also been used to describe that “universe”. Dena specifically rejects the use of the term “storyworld” because some transmedia products incorporate game elements that areContinue Reading