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Understanding the relationships between various elements of a transmedia narrative can sometimes be obscured by the sheer number of elements — characters, significant objects, settings, events, the storyworld, one or more stories, and multiple forms of media. This model is based on some sketches I put together a while backContinue Reading

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Over the past couple of years we’ve seen a frenzy of hype focused on massively open online courses (MOOCs). Companies like Coursera, Udacity, and edX promised to revolutionize education; the New York Times declared 2012 to be “The Year of the MOOCs”. Venture capitalists rushed to pour millions into aContinue Reading

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Understanding the changes happening in the news industry can provide valuable insights into trends that are likely to impact fiction and non-fiction transmedia storytelling. A recent report from the Pew Research Center provides new information on what is happening with digital video and digital video news in the United States.Continue Reading

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The magazine business is in the midst of a period of transition. Sales are slumping as readers — particularly younger readers — move from print to digital media. Cosmopolitan is looking for new strategies for engaging digital readers; storytelling is at the heart of those new strategies. This is notContinue Reading

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Over the past few months I’ve been taking an in-depth look at visual storytelling using both still and moving images. I recently ran across an absolutely wonderful example of storytelling that uses many of the basic principles of visual storytelling. Davy and Kristin McGuire use intricate paper sets, sophisticated lighting techniques,Continue Reading

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Although it is not transmedia, a recent TED talk is a great example of how storytelling can be used to communicate a highly technical subject. Hugh Herr, the head of MIT Media Lab’s Biomechatronics group, talks about the incredibly complex technology that he is working with. What makes this presentation standContinue Reading

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The emergence of transmedia storytelling presents a tremendous opportunity to those working professionally to shape visions of the future. Shaping the future means shaping popular perceptions of the future and transmedia storytelling can be a powerful tool for doing that. Over the past two decades I’ve used a lot of differentContinue Reading

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Transmedia storytelling provides an opportunity to integrate both intellect and emotion into a single powerful package. This ability to touch audiences in both ways can make transmedia storytelling particularly effective when looking at issues dealing with social change and the future. Transmedia storytelling techniques have been used in a numberContinue Reading