The definition of “transmedia narrative” is still being hotly debated, with some defining it as a single story told across multiple media platforms, while others see it as many stories based in a single “story world” being told on multiple media platforms (Clarke, 2011). Adding to the confusions is a proliferationContinue Reading

The term “story” has been defined as a sequence of events involving characters and settings;(Szulborski, 2005, p. 37), an account of an event or series of events that are fictional or non-fictional;(Simmons, 2006, p. 31), and a portrayal of characters caught in a dramatic situation, with a series of eventsContinue Reading

The emergence of a new field inevitably brings with it an argument about how to define it. The emegence of “transmedia narratives” has certainly provoked such an argument. In order to write about transmedia narratives, it is necessary to define what they are and are not. Let’s start with theContinue Reading

Each advance in information and communications technology (ICT) has brought with it an increase in the sophistication of how we communicate with each other. Transmedia narratives are emerging as a major new form of communication. Transmedia narratives – also called transmedia storytelling – present multiple components of a story acrossContinue Reading