Although it is not transmedia, a recent TED talk is a great example of how storytelling can be used to communicate a highly technical subject. Hugh Herr, the head of MIT Media Lab’s Biomechatronics group, talks about the incredibly complex technology that he is working with. What makes this presentation stand out is the human element — and the emotional impact — of what Herr has to say.
The clip is almost 20 minutes long, but it is fascinating. And make sure your watch through to the end. Herr knows how to finish a story in a way that grips the audience.